with Nir Eyal
Behavioural Design Expert & Former Stanford Lecturer
Stanford Habit Expert: The Real Reason You Can’t Focus & 4 Steps to Fix It | Nir Eyal
Nir Eyal reveals why 90% of distraction starts inside us, not our phones, and shares his four-step system for reclaiming your attention and focus.
Stanford Habit Expert: The Real Reason You Can’t Focus & 4 Steps to Fix It | Nir Eyal
with Nir Eyal
Behavioural Design Expert & Former Stanford Lecturer
Nir Eyal reveals why 90% of distraction starts inside us, not our phones, and shares his four-step system for reclaiming your attention and focus.
What this conversation is about
Nir Eyal reveals why 90% of distraction starts inside us, not our phones, and shares his four-step system for reclaiming your attention and focus.
A behavioural design expert and former lecturer at Stanford Graduate School of Business and Stanford's Hasso Plattner Institute of Design. Nir Eyal is the author of Hooked, Indistractable and Beyond Belief, having first revealed the psychology companies use to create habit-forming products before developing a practical system to help people reclaim their attention.
Key Takeaways
Ninety percent of distraction begins inside us, not from external technology.
Boredom, anxiety, loneliness, fatigue and uncertainty are the real drivers of distraction.
The ten-minute rule helps you overcome cravings by surfing the urge rather than fighting it.
Time-boxing your calendar beats to-do lists for actually getting things done.
Adopting an indistractable identity changes what you believe you are capable of achieving.
Self-compassion is essential for building sustainable focus habits.
Chapter Guide
Stanford Habit Expert: The Real Reason You Can’t Focus & 4 Steps to Fix It | Nir Eyal
19 chapters · 1:29:48
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Nir Eyal
A behavioural design expert and former lecturer at Stanford Graduate School of Business and Stanford's Hasso Plattner Institute of Design. Nir Eyal is the author of Hooked, Indistractable and Beyond Belief, having first revealed the psychology companies use to create habit-forming products before developing a practical system to help people reclaim their attention.
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